CHRISTMAS SALES UP 3.7% ! & Consumers put themselves on the top of there shopping list !!
The NATIONAL RETAIL FEDERATION says American consumers plan to spend an average $935.58 during the holiday shopping season this year, according to NRF’s survey conducted by Prosper Insights. Nearly six in 10 plan to buy for themselves, spending an average $139.61, up 4 percent from last year and marking the second-highest level of personal spending in the survey’s 13-year history.
NRF expects retail sales in November and December (excluding autos, gas and restaurants) to increase a solid 3.6 percent to $655.8 billion. Online sales are forecast to increase between 7 and 10 percent over last year to as much as $117 billion. Retailers are expected to hire between 640,000 and 690,000 seasonal workers this holiday season, in line with last year’s 675,300 holiday positions.
With retail’s big weekend approaching, NRF’s latest consumer survey conducted by Prosper Insights found that 55.7 percent of shoppers have already started buying holiday gifts. More than six in 10 shoppers will buy clothing and accessories, 56 percent plan to give gift cards and 44 percent plan to give books.
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